Our daily life involves countless interactions with technological devices of all kinds: from our mobile phone or laptop to a parking meter, our own car or any household appliance. Most of them are already linked to the Internet, increasing exponentially the way we relate to them. But the more possibilities technology offers us, the more frustrating it is for us humans, who are incapable of expressing the full potential of the technological device in front of us. Humiliated to use a small percentage of its real functionality and, on many occasions, feeling clumsy for not being able to take more advantage of it.

Seisdeagosto.com was born in 2001 with the vocation to help reduce the human frustration that is generated when we face technology and help companies offer the experience we all deserve when using any digital product.

I like to work in a close, friendly way, without the classic stereotypes that are established between client and supplier. I see the design of digital products as a set of synergies that starts from an absolute affinity between the parts that devise and the parts that execute. These are the services I offer and that I know best:

My name is Juan Leal. I consider myself a lucky guy, who enjoys his work. I like things simple and straightforward, perhaps because of professional deformation. My aim is to make the most of technology, so that it makes our day-to-day life easier. I've been involved in digital and UX product design for over 10 years. I have created a school with Isa and Ignacio(Lanavenodriza.com), helped to create a product from 0(Soysuper.com), in some occasions I also invest in companies of the sector. And I am part of a group of professionals with whom we have built a new concept of company: Ilios.design. I graduated in Ergonomics and Human Factor from the Technical University of Lisbon, and I have also attended specialized courses in London, Portland, Seattle or MIT. The rest is better explained by my profile on LinkedIn.

Outside the screen, sport, adventure and the sea complete my free time. The guitar is another of my passions.

Sometimes, they talk about my work:

"The experience of working with Juan and his team has been extraordinary in every way. I would highlight the conceptualization work, his ability to understand the business issues, the fluidity of the interaction and the aesthetics and taste that define his prototypes and designs. When the proposals have not fit at first, he has known how to broaden the point of view and come back with new approaches until finding the optimal solution. Not only is he a great professional but his human quality is also exceptional".
Sergio Chalbaud - Founder and CEO of Fintonic.com

"I've worked with Juan as a consultant on usability issues for Toprural (general advice on interaction design, user testing, work methodology, prototyping, etc.) and also for a personal project I'm developing now. In both cases he is doing an excellent job. Juan is undoubtedly one of the best interaction designers in Spain, to which I would add that he is super nice to work with, and that he has a personal touch that manages to bring the pages he designs to life. I recommend him 100% for usability or web design work".
François Derbaix - Business Angel

"Juan and the crew at Seisdeagosto.com are a major source of value to Darwinex.com. We hired them to draft the v1.0 conceptual design of our webpage, and they literally blew us away. They designed a concept usable from day one, and scalable to infinite and beyond, in a difficult subject area (high-frequency trading). We are repeat customers & fans!".
Juan Colón - Founder of Darwinex.com

"Juan has definitely contributed to a substantial improvement in the business approach and usability of our platform. His great experience working for large companies in their online strategies makes his contribution unique, as he brings together the best practices of online businesses in Spain. Familiafacil.es does not hesitate to incorporate him as a partner to the company after the value he has contributed and his professionalism has been demonstrated".
Nieves Fernández - Founder of Familiafacil.es

"At IE Business School we have been very lucky to have been able to have Juan Leal as an associate professor in the subject "E-Commerce Strategy" within the Global MBA + Digital Marketing specialization program. Juan has taught the subject with the academic excellence we require at IE Business School (...)".
Irene Sanz González - Executive MBA program director at IE Business School

I offer an insight into practical and effective technology. Focused on simplicity without forgetting the business side. I help the people who use your digital product to be satisfied and that you make money with what you offer through your interface.

These have been some of my clients, I have also worked for large accounts such as BBVA, Santander, Grupo Inditex or Endesa. It will be a pleasure to tell you more details.